Here’s the happy truth:
Learning to swim
should be fun.
Welcome to Waterjoys.
You’ll feel the difference here.
No rules. No levels. No expectations.
Because the joy of water belongs to everyone –
But everyone gets there in their own way.
That’s why we’re here:
To support your unique journey to aquatic success
With 1:1 lessons and gentle progress.
Without scripted instructions or rigid commands.
Less Lesson. More Magic.
Hi! I’m Fraidy.
I grew up with the joy of swimming, and my best summer memories are centered around the pool.
As an adult, I pursued a career path of managing corporate teams around the world. In 2020, while living in beautiful Toms River, I rediscovered the joy of water when one neighbor asked for private lessons for her children.
Thus, Waterjoys was born.
It’s a combination of my life experience, management skills, coaching skills, and love of humans that drives me.
Now, together with my team of specially trained instructors, I transmit the joy of water to hundreds of kids and their moms, with a tried-and-true method that makes swimming effortless – and fun.
1
goal
Spread the joy of water.
“I had always done group lessons for my kids – it took a few years and endless carpools. I sent my younger kids to Fraidy and they learned in a few weeks what it took my older kids 3 years to learn. It was so gentle and reassuring; the whole pool was calm with no splashing, so they learned quickly and happily.”
–Rikki Friedman
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